Saturday, November 1, 2008

Links Popularity

Each website need inbound links to increase link popularity to achieve higher search engine ranking and traffic. Quality of link is measured by Google PageRank Higher is page rank the better is the inbound link. Now we will find is there is any use of getting inbound link from page having Google PR Zero. First we must understand the meaning of link popularity and Google PageRank

What is Link Popularity?

Link Popularity means how much you are known on the internet which can be measured how many sites or web pages linked to you. Link popularity is a measure of both the quantity and quality of sites that link to your site.

What is PageRank?
PageRank is measure tool of important of web page. Google PageRank can be defined as numeric tool from 1 to 10 to measure the importance of webpage. Google calculate the PageRank on the basis of quality of inbound links. Google PageRank is one of the factors for determining the search engine ranking of web page.

Search Engine's algorithm is always changing to find artificial techniques to inflate link popularity to get higher search engine ranking. Natural link building strategies involve getting inbound links from all type of relevant sites ranging from PageRank 0-10. Generally link buyer's or link builder ask for a link from higher PageRank to get quick link popularity which is unnatural. If you have get 100 links and got 90 inbound links from PageRank 3-4 it will clearly indicate that some link buying has been done or some non ethical techniques has been used by a website to create inbound links.

Therefore you must get at least 25% inbound links from relevant webpage have PR zero to make your link building strategies more natural. In our opinion relevance of site giving inbound link is more important than PageRank. Getting inbound links from PageRank 0 is important factor of natural link building or link popularity strategies and must not be ignored.
About the Author

SEO Head
Ritesh Jha

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